Wouldn't you think if a writer happens to offer free publicity on a business network by writing about a company in a blog, the company would make it easy on the writer to do so? Even more so, wouldn't you expect someone who is seeking publicity to make it easy on the person from whom he/she is seeking it?
I thought you might enjoy some behind-the-scenes stories from the first few months of PurchaseRealm. No company names have been revealed in order to protect both the guilty and innocent alike.
Item: A publicity firm contacted me by e-mail about their client's new Purchasing software and asked if I would be willing to discuss it with them in the hopes that I would like what I heard and mention the new software on PurchaseRealm. I told them I would like to review any literature or web information they had and that I would then contact them by phone to follow up with questions so I could do a write up. I never heard from them again. So glad I could help!
Item: I actually mentioned a company in a post on my own and then contacted the company to let them know. I included the link to the post. About two weeks later, I finally received a reply which didn't even thank me and simply said the link didn't work. (I went back and checked the link myself; it worked fine. Besides that, how motivated were they to come to PurchaseRealm.com and search for their own name in the convenient search box?) They requested that I sent the text of the post which I did. I never heard from them again either. Remind me not to do anyone any favors!
Item: I frequently receive e-mails promising information on companies that save their clients millions of dollars a year or high percentages of spend. I go to the websites and what do they want? In order to access their sales literature, they want me to register which includes name, e-mail, postal address, and often phone number? Weren't they supposed to be selling me on their company? Why do I have to give them my name, rank, and serial number just to listen to their sales pitches? Thanks, I'll pass.
Whatever happened to providers making consumers' lives easier?
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